Wednesday, August 19, 2009

Appointment Reminders

I offer anecdotal evidence on the value of appointment reminders. A dental practice in Grand Rapids, Michigan neglected to perform reminder calls one day. The no show rate was extraordinarly high for the affected day and some patients specifically said they forgot their appointments without the reminder calls. Separately, the practice quit sending appointment reminder postcards for three months. Last minute cancels were higher in those three months than ever before.